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Top 5 Social Media Predictions for 2020

The new year is almost here, and savvy digital marketers are already trying to predict the trends that will take place on social media when 2020 rolls around. Platforms like Instagram, Facebook, and Twitter have become an integral part of consumers’ everyday lives over the past decade and some [...]

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Why The iPhone 11 and iPhone 11 Pro Are Must-Haves For Influencers

The long-awaited iPhone 11 and iPhone 11 Pro were finally released on September 20, 2019, and this lineup is all about the upgraded camera features! Apple has really outdone itself with the extra cameras, zooming capabilities, and recording options on the latest iterations of the iPhone, and [...]

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Top Digital Marketing Mistakes That Companies Make

Social media is a must-have for businesses in this day and age and it is has become an integral component of any marketing strategy. If you’re not showing up on social, you’re missing out on a major opportunity to connect with your target audience and build your brand. With that said, posting [...]

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Toronto’s Most Instagrammable Food Festivals 2019

Are you guilty of standing on your brunch seat to take the perfect shot of your table’s food? Do you find yourself scrolling #foodporn or ordering specifically for the ‘gram? If so, this blog is for you! It’s no secret here at Arnold Street that we are OBSESSED with food. We’re all about the [...]

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How Digital Marketers Respond When Social Media Crashes

Hi there! I don’t think I’ve ever formally introduced myself, but my name is Patricia and I’m the Digital Content Creator at Arnold Street Media. I’ve written quite a few blogs over the past several months on all things digital marketing related, but today I’ve decided it’s time to get a little [...]

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Most Instagrammable Spots for Influencers in Toronto 2019

Getting that perfect Instagram shot is an absolute must for influencers, but knowing where to go in the crowded city of Toronto can be a challenge, especially when a lot of well-known landmarks and popular areas have been shot to death. Luckily, you’ve stumbled upon this blog and may be [...]

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What Blogs Can Do For Your Business

Having a strong web presence is crucial to raising brand awareness and growing a business. That being said, most people don’t realize the significance of blogging and how much it helps drive traffic to a website, communicate with potential customers, and increase revenue. Here’s the [...]

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Just How Important Are Hashtags For Brands?

Unless you’ve been living under a rock, you have probably noticed an increase in the number of hashtags on your social media feeds. Hashtags have become commonplace in digital marketing and they are a sure-fire way to get more eyes on your Twitter, Instagram and Facebook pages. Brands that want [...]

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What Hidden Likes on Instagram Mean for Influencer Marketing

It’s been over a month since Instagram rolled out its test hiding public like counts in Canada, and our feeds haven’t been the same since. For some of us, the days where the number of likes on our photos are easily displayed for all to see are long gone. It’s been a huge adjustment, to say the [...]

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Benefits of Building a Strong Brand Identity

Every company knows the importance of branding in today’s competitive market. If you’ve ever been to an entrepreneurial workshop they probably drilled the importance of branding into your head, and there’s a good reason why. A brand is much more than a fancy logo; it is the heart and soul of [...]