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New Year, New You? How Wellness Marketing Shapes Health Trends

Summary: The new year is a popular time for diets, workout plans and resolutions surrounding health and wellness—and brands capitalize on these annual trends, all year round. From the high-protein trend to the Goop detox and Ozempic, this post explores how the latest health trends are shaped by brands. How “clean” food and beverage marketing … Read more

Reboots, Remakes and the Age of Instagram Face

Three versions of Lindsay Lohan standing against a blue background in a header image for a blog about modern beauty standards and the Instagram Face era.

Reboots, Remakes and the Age of Instagram Face In This Post Lindsay Lohan’s comeback has sparked plenty of nostalgia – and just as much conversation about how her look has evolved. Her transformation sits right at the intersection of modern beauty standards, celebrity expectations, and the “Instagram Face” era we’ve all learned to recognise. This … Read more